Maruti Suzuki India Limited (MSIL), India’s leading passenger vehicle manufacturer, revealed the pricing of its highly anticipated 4th Generation Dzire. The company has launched Dzire 2024 at an introductory price of INR 6.79 lakh, the introductory price is applicable till the end of the calendar year.

The vehicle ranges up to INR 10.14 lakh with a subscription based model of INR 18,248 per month.

The company believes this new generation model will revolutionise the segment with its design, features, and value. Maruti Suzuki also announced actor Sidharth Malhotra as the brand ambassador for the new car.

GNCAP rating

The new Maruti Suzuki Dzire has achieved a 5-star Global NCAP rating, a first for a model from India's biggest carmaker. The safety rating was achieved through features like six airbags, ESC, 3-point seatbelts with reminders for all seats, and more. Maruti Suzuki hopes to target and appeal to ambitious young Indians with the new Dzire, a demographic they believe are driving the country’s growth.

“The All-New Dzire is set to revolutionise the segment with its progressive design, segment first features and unparalleled value proposition, stated the company.”


Design

The new Maruti Suzuki Dzire will be the latest iteration of the popular compact sedan, serving as a significant upgrade with progressive design and unique features. The company hopes to build on the legacy of the Dzire brand and further cement its position as the highest-selling compact sedan in India.

“Building on the remarkable legacy of the Dzire brand, this new generation model represents a significant leap forward in Maruti Suzuki's commitment to offer exceptional vehicles to the Indian market.”