New Delhi: Ola Electric has consolidated its market share to 34% in October 2024, recording over 15,672 registrations by mid-month, according to the Vahan portal. This growth is driven by the wide S1 portfolio of scooters and an expanding service network. The company said in a press release that it is focused on sustaining this momentum through the festive season, aiming for a significant impact on India's electric mobility transformation in the 2W segment.

According to the company, they have recently initiated the Hyper Service campaign, which aims to deliver a top-tier, technology-driven after-sales service. As part of this campaign, Ola Electric plans to double its service centers to 1,000 by December 2024.

Additionally, the company is working on expanding its sales and service network through its Network Partner Program, with a goal to onboard 10,000 partners by the end of 2025. Ola Electric has also introduced the EV Service Training Program with the objective of training 1 lakh third-party mechanics to service EVs across India.

S1 Portfolio

Ola Electric's S1 portfolio includes six different offerings at various price points to meet the range requirements of diverse customers. The premium S1 Pro is priced at INR 1,34,999 and the S1 Air at INR 1,07,499. Meanwhile, the mass market S1 X portfolio offers options with 2 kWh, 3 kWh, and 4 kWh batteries, priced at INR 74,999, INR 87,999, and INR 101,999, respectively.

At its annual event in August 2024, Ola Electric announced the launch of its Roadster motorcycle series. The series includes the Roadster X (2.5 kWh, 3.5 kWh, 4.5 kWh), Roadster (3.5 kWh, 4.5 kWh, 6 kWh), and Roadster Pro (8 kWh, 16 kWh), with prices starting from INR 74,999, INR 1,04,999, and INR 1,99,999, respectively.

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